by The Center | Jan 15, 2020 | Editorials, News and Updates, Staff, Uncategorized
Happy New Year (and decade), everyone! If you’ve been following along with the CREE blog since back in the day, this isn’t our first introduction. I’m Anissa, and I previously worked for CREE as the marketing communications intern during my undergraduate studies. As...
by Dr. Cheryl R. Boyer | Mar 4, 2016 | Editorials, New Media Marketing, Uncategorized
Garden centers around the country are gearing up for their spring opening celebrations, some of them as early as this weekend (!). In our neck of the woods it will probably be another month so I thought I’d do a roundup of what other folks are doing to build up...
by | Feb 23, 2016 | Choosing the Right Social Media, Editorials
When Should You Add Another Social Media Channel? Have you been Woo Woo’d? By that, I mean jumping into a social media platform that looks like the best thing since Facebook only to realize months later that your labor costs have amounted to nothing more than a...
by | Jan 17, 2016 | Editorials, New Media Marketing, Uncategorized
The right headline can be the difference between your followers (and their friends) clicking on your post or ignoring it. Marketing great David Ogilvy, who created advertisements for companies like Rolls Royce, once said “five times as many people read the headline as...
by Dr. Cheryl R. Boyer | Nov 3, 2015 | Editorials, New Media Marketing
I’m a cat lover, but not a national-everything-holiday lover so I admit I mostly ignored the #NationalCatDay posts last Thursday. Friday, however, I saw one that caught my eye. This one, to be exact: What did I notice about it? Well, for starters, why is a...