How to Market in a Digital Era
The Center for Rural Enterprise Engagement (CREE) along with partners created a marketing manual to help the agriculture sector develop a successful marketing plan. Learn more about the partners that helped make this project a success here.
This content is available in English and Spanish. Please select your langage below.
Written Resources
How to Market in a Digital Era: 2022 Florida Agricultural Marketing Manual
Download the manual to learn more about creating a successful digital marketing plan.
Host your own How to Market in a Digital Era Training
Download materials to help you host your own training for your audiences!
Webinars and Videos
WEBINAR 1: How to Market in a Digital Era – Overview & Electronic Sales (English only)
In this webinar, we walked through the 2022 Marketing Manual workbook–offered in English and Spanish–and discussed the latest digital marketing and electronic sales trends for agribusinesses.
WEBINAR 3: How to Market in a Digital Era – Using Social Media & Online Sales (English only)
In this webinar, we talked through how to use social media as a marketing tool and how having an online presence can be used to generate online sales.
Case Studies: How to Market in a Digital Era – Lessons Learned (English only)
In this training we followed-up on the webinars, walked through the 2022 Marketing Manual–created by our team as a helpful tool–and learned how to navigate and choose marketing channels.
Recursos
Mercadeo en la era digital: Manual de mercadeo agrícola de la Florida 2022
Descargue el manual para aprender cómo crear un plan exitoso de mercadeo.
Seminarios Web y Videos
Webinario 2: Descripción General y Ventas Electrónicas
Acompáñanos, enseñaremos como usar el nuevo cuaderno de mercadeo-diseñado por nuestro equipo como una herramienta de apoyo para aprender acerca de los canales de comercialización. Nuestro equipo dará capacitación sobre los pasos necesarios para hacer ventas electrónicas.
Webinario 3: Utilizando Redes Sociales y Ventas en Línea
Aprende como usar las redes sociales como una herramienta de mercadeo y tener una presencia en línea para generar más ventas.
Our Partners
