5 Tips for New-Media Time Management

Time management with new-media marketing is challenging. Like many of you, planning time to create and manage content is only a small part of my work responsibilities. Learning to heed that call in a way that allows us to continue doing the work and share it is an art.

Happy Birthday, RuralEngagement.org! We Are Stronger Than Ever

I am writing this post from a kitchen table in a farmhouse in Iowa. Across the table from me is Hikaru, working on a manuscript, and Lauri, wrapping up grant proposal themes. It's writing retreat time for our team. Since Hikaru works for the University of Minnesota and Lauri and I work for Kansas State … Continue reading Happy Birthday, RuralEngagement.org! We Are Stronger Than Ever

Announcing Our New-Media Marketing Bootcamp!

We have designed a special retreat for you and your employees: The K-State Center for Rural Enterprise Engagement New-Media Marketing Bootcamp (February 8-9, 2017 in Overland Park, Kansas). Not only will we train your staff, we’ll also give you that precious time to plan, practice and implement what you will learn at the conference.

Building Excitement for Spring 2016

Garden centers around the country are gearing up for their spring opening celebrations, some of them as early as this weekend (!). In our neck of the woods it will probably be another month so I thought I'd do a roundup of what other folks are doing to build up customer excitement for the Spring … Continue reading Building Excitement for Spring 2016

Marketing Your Garden Center Online: Who Has Time for it All?

By Dr. Cheryl Boyer Talk about “overwhelm.” The world of websites, online marketing, digital “that” and social media “this” is a lot to take in for the average nursery or garden center operator. How do they cope? The truth is, most of them don’t. Many don’t have a website; others don’t keep theirs updated. Let’s … Continue reading Marketing Your Garden Center Online: Who Has Time for it All?