by Dr. Cheryl R. Boyer | Jul 14, 2017 | Cheryl Boyer, New Media Marketing
Time management with new-media marketing is challenging. Like many of you, planning time to create and manage content is only a small part of my work responsibilities. Most of us got into the work we now do because we love it–it calls to us and we can’t...
by Dr. Cheryl R. Boyer | Apr 21, 2017 | Uncategorized
I am writing this post from a kitchen table in a farmhouse in Iowa. Across the table from me is Hikaru, working on a manuscript, and Lauri, wrapping up grant proposal themes. It’s writing retreat time for our team. Since Hikaru works for the University of...
by Dr. Cheryl R. Boyer | Feb 3, 2017 | New-Media Marketing Bootcamp
It’s almost time! We have been busily wrapping up loose ends in preparation for our New-Media Marketing Bootcamp next week. What will you see? What will you do? What do you need to bring? On Tuesday, February 7, the first thing we’ll do are pre-conference...
by Dr. Cheryl R. Boyer | Sep 30, 2016 | New-Media Marketing Bootcamp
We know you are overwhelmed with information about how you can and should use new-media marketing tools like social media. I’ve talked to many of you who want to use new technology, get set up with it and then life takes over and you can’t keep up with it....
by Dr. Cheryl R. Boyer | Sep 14, 2016 | Uncategorized
I remember the day, nay, the moment I realized I was in love with horticulture. I was a senior in high school, alone at home on our five acres planting some bulbs that I had no idea were dead (horticulturalists have a lot of hope). I sat back on my heels, felt a...
