First was Snapchat, Instagram followed and finally, Facebook joined in. Each platform of social media has been taken over by stories. So what’s the big difference between Snapchat, Instagram Stories, and Facebook Messenger Day/Newsfeed Stories and which one will work best for your own business?
By Chelsie Calliham Video use on social media is on the rise. Marketers and businesses owners use videos and ads to increase engagement and views, but why does it seem like you’re seeing more videos in your Newsfeed than before? On April 6, 2016, Facebook launched Facebook Live, a live video streaming service that lets … Continue reading Your Guide to Going Live – Tips and tricks to using Facebook Live
When walking through a mall, storefront windows with cute outfits or flashy displays can catch customer’s eyes and draw them in. But what about expanding? Local customers are the best, but reaching a large demographic, outside of your brick-and-mortar location, can boom your business. This is where social media and e-commerce come into play.
Gone are the days where you have to hire a professional or purchase a fancy camera, download editing software to your computer and spend some serious time learning how to use it just for a decent photo. Here’s how to make sure your business’s photos rise above the rest.
Has your business waded into the world of e-commerce? The big question remains though; what are the benefits of e-commerce for your small business?
We at The Center have always embraced the “and then” philosophy of always looking at what comes next. The idea is simple, don’t focus on the here and now and don’t settle for single, individual transactions.
A primary mission of the Center for Rural Enterprise Engagement is to equip students with social media research experience. As part of their coursework, students enroll in undergraduate research classes and have the opportunity to plan, conduct, and present research pertaining to social media and agriculture. These students presented the results of their research at the … Continue reading Students Pose Questions and Find Answers in Social Media Research
Social Media Marketing in Agriculture Small, agricultural businesses often struggle with the challenges of marketing successfully. This webinar shares the results of a nationwide survey conducted in Fall 2015 to understand the current state of green-industry marketing, particularly as it relates to new-media marketing efforts. Businesses based in rural areas, particularly those that interact directly with consumers, … Continue reading The State of New Media Marketing
Authors: Nicole Kruse, Dr. Lauri M. Baker, Iyonna Campbell, Scott Stebner, Dr. Cheryl R. Boyer, Dr. Hikaru Peterson Study Purpose: The purpose of this study was to quantify the use of social media as a marketing tool for garden centers across the United States Conclusions: Results of this research indicate that while garden centers in the … Continue reading Connecting Online: Garden Centers’ Use of Facebook Marketing