by The Center | Jul 5, 2015 | News and Updates
Scott Stebner spoke to a standing-room only crowd at the 2015 Association for Communication Excellence in Agriculture held in Charleston, South Carolina. The topic for this seminar focused on using YouTube analytics and viewer data to create better educational and...
by The Center | Jul 1, 2015 | News and Updates
Story by Cassie Wandersee The recently established Center for Rural Enterprise Engagement at Kansas State University hired a recent graduate of the master’s program in the position of managing director. Scott Stebner completed a master’s degree in agricultural...
by The Center | Jun 24, 2015 | Original Research, Published Research
Introduction The introduction of mass merchants and big-box stores has increased competition in the green industry and could negatively impact the economic viability of garden centers. In order to compete against such retail giants, small, family-owned garden centers...
by The Center | May 17, 2015 | Published Research
Abstract: In recent years social media sites have experienced rapid growth among users, specifically the image-based site Pinterest. The purpose of this study was to investigate how agricultural producers and businesses were using Pinterest. A sample of 428 Pinterest...
by The Center | Mar 17, 2015 | Past Webinars
Agricultural organizations from the local to national level are using Pinterest to promote their businesses and organizations, as well as advocate for the agriculture industry. But how do you effectively use Pinterest to reach the general public? This webinar will...