Author: drlmbaker

I am an associate professor of agricultural communication at Kansas State University. I teach courses related to new media, environmental communications, theory, and research. I also conduct research in agricultural communication. The goal of my research program is to determine how the agricultural and natural resource industry can work together to communicate strategically with its publics. I expand from there to focus on specific publics including general public, media, policy makers and their influencers, students and parents in the land-grant system, stakeholders, and opinion leaders.