by Dr. Cheryl R. Boyer | Mar 4, 2016 | Editorials, New Media Marketing, Uncategorized
Garden centers around the country are gearing up for their spring opening celebrations, some of them as early as this weekend (!). In our neck of the woods it will probably be another month so I thought I’d do a roundup of what other folks are doing to build up...
by Dr. Cheryl R. Boyer | Feb 11, 2016 | News and Updates
By Dr. Cheryl Boyer Talk about “overwhelm.” The world of websites, online marketing, digital “that” and social media “this” is a lot to take in for the average nursery or garden center operator. How do they cope? The truth is, most of them don’t. Many don’t have a...
by Dr. Cheryl R. Boyer | Nov 3, 2015 | Editorials, New Media Marketing
I’m a cat lover, but not a national-everything-holiday lover so I admit I mostly ignored the #NationalCatDay posts last Thursday. Friday, however, I saw one that caught my eye. This one, to be exact: What did I notice about it? Well, for starters, why is a...
