by | Sep 17, 2015 | New Media Marketing
Podcast Title: Getting Attention: The Science of Being Captivating Online Podcast Channel: Social Media Marketing with Michael Stelzer Date: August 28th, 2015 Guest: Ben Parr In this episodeBen Parr, former editor of Mashable, shared his insights on his book...
by | Aug 26, 2015 | New Media Marketing
One common misconception about social media is that it’s a “stand alone” advertising platform for your rural business. While social media can be an incredibly-profitable marketing tool, most experts agree that it is best used as a compliment to...
by The Center | Aug 19, 2015 | New Media Marketing
By Lachelle Marshall and Scott Stebner While word of mouth (WOM) is often considered the holy grail of marketing standards, some scholars and practitioners have begun questioning whether there is a hidden, more powerful marketing strategy that lurks online that can...
by | Aug 14, 2015 | New Media Marketing
In a recent issue from MIT SLOAN Management Review, David Kiron interviewed Hannah Grove of State Street, a Boston-based financial service company dating back to 1792, about its social media strategies. Her responses from Wall Street can be a great addition to any...
by | Jul 29, 2015 | New Media Marketing
From the first community telephone strung together with barbed-wire telephone lines, rural users have always had a history of using technology in a slightly different way than their distant urban neighbors. Some of this usage and innovation was built out of necessity...
by The Center | Jul 17, 2015 | New Media Marketing
Marketing to Millennials Using Dialogue, Not Monologue This post was originally published in the Social Media Daily. The article can be found HERE By Victoria Hoffman I’m a millennial. I’m also a marketer. I also have the good fortune of being both a consumer and a...