Jodi Oleen, Kansas Pork Association
Jodi Oleen, Director of Consumer Outreach for the Kansas Pork Association, knows there is no such thing as a typical day in marketing and communications. Jodi works with all consumer-facing programs including, but not limited to, digital outreach, influencer outreach, and merchandising programs. Read more about Jodi and the experience she brings to the 2018 New-Media Marketing Boot Camp.
Connie Mushrush plays a crucial role in the successful marketing of the family business, Mushrush Red Angus. Connie understands the importance of marketing to the many segments of the cow/calf operators audience. Connie found that to successfully target the red angus industry, they must tailor their marketing to each generation of cattle producers. Read more about Connie and how she strategically markets her family’s business.
Patty Reece, co-owner of The Volland Store, creates connections with the community through her welcoming personality and knowledge of new-media marketing. Once a stranger to social media, Patty quickly realized it was key to spreading the word about her business. Read more about Patty and the types of new-media marketing she uses to reach followers worldwide.
Rebecca Drew, Grimm’s Gardens marketing manager, can attest to the marketing and communication industry being fast-paced and ever changing. Rebecca engages customers on multiple new-media marketing channels, taking her expert knowledge on plants and landscape directly to the public. Read more about Rebecca and how she efficiently balances marketing and communications in her workload.