CREE Launches New Website

The Center for Rural Enterprise Engagement (CREE) is thrilled to announce the launch of its new website redesign.

CREE has updated both the look and feel of its website, including updating the center’s logo, color palette, and style to better serve its audiences.

The website redesign features a searchable research library, learning resources, videos and webinars, a news section, and an events calendar. These tools will help website visitors to better access resources, media, and events.

In addition to these updates, new webpages were built to feature current research projects and grant work, like our latest project, Lessons from COVID-19. This page presents our latest information about the project, webinars, project deliverables, and research findings.

 “Our goal is that this website will be more functional, accessible, and useful for our audiences,” said center co-founder Lauri Baker and University of Florida director. “We hope that this redesign will allow us to serve our audiences as a source for research-based knowledge in local, regional, and national rural communities and agriculture-based enterprises.”

 CREE is an issue-focused transdisciplinary center that serves as a knowledge generator and source of research-based information about new-media marketing. CREE has co-creators and directors at the University of Minnesota, Kansas State University, and the University of Florida. CREE works in a combined effort to enable rural and agriculture-based businesses to flourish in ever-changing environments while fostering positive changes to rural livelihood.

 CREE began in 2015 when faculty members Cheryl Boyer, Hikaru Peterson, and Lauri Baker came together at Kansas State University with a shared goal of conducting and disseminating research to make online tools more effective and useable for horticulture business owners. Since then, CREE has expanded to serve all rural and agriculture-based businesses and has spread to collaborate with the University of Minnesota and the University of Florida through Peterson and Baker’s appointments at these institutions. CREE has been a partner program with the UF/IFAS Center for Public Issues Education in Agriculture and Natural Resources (PIE Center) since 2019.