As a millennial and college student, I have mastered the art of procrastination. Thanks, social media. My usual browsing pattern is Facebook, Pinterest, back to Facebook, Twitter, Instagram, and then a long drag of Pinterest.
Let’s talk about Facebook. More specifically, the option on Facebook to “boost” your business’s post. The little blue button is always calling your name to give it a push, so you can magically gain new shares, likes, and comments. I’m here to tell you, HALT! Before you go pushing that button and putting money toward … Continue reading Check Yourself, Before You Boost Yourself
Millennials make up one of the biggest audiences in today’s market. The exact age range differs according to who you ask, but for this post we will assume millennials are anyone born from 1985-2000. Frequently, they are referred to as a large and powerful segment of consumers. Thus, it is essential to be focusing (at … Continue reading Targeting the Millennials, By a Millennial
Do you ever wish you could know what someone is thinking? More importantly, do ever wish you could know what your customer is thinking, so you could exceed their expectations? Understanding your audiences’ wants, needs, preferences and wishes is now easier than ever through an app called Apester. As a business owner, you know it’s … Continue reading Social Media Polls – So Easy an Ape Can Do It?