Small business owner and national spokesperson to keynote at upcoming bootcamp

by | Oct 20, 2016

We are excited to announce that Nicole Leinbach Reyhle, founder and publisher of Retail Minded, will be the keynote speaker at our inaugural New-Media Marketing Bootcamp this fall!


Founded in 2007, Retail Minded is a publication committed to supporting independent retailers through news, education, and support. Through Retail Minded’s publication Retail Minded Magazine and the Retail Minded Retail Partner Program, it’s the company’s goal to help support retailers with their individual, unique retail journeys.


Recognized for her expertise in independent retail, Reyhle has published thousands of articles about small business and is the author of the book “Retail 101: The Guide to Managing and Marketing Your Retail Business” from McGraw-Hill. Additionally, Reyhle has written for, has been featured on The Today Show, regularly contributes to a variety of publications including and has been the spokesperson for Small Business Saturday from American Express since 2014.

Reyhle understands what it takes to run a small business, and we can’t wait to hear her expertise. She will be presenting the keynote Rethinking Retail: 10 Ways to Ignite Your Business in Today’s Modern Retail World on November 30 during lunch. The session will cover how businesses can thrive in 2017 by understanding the consumer.

In order to not just survive but instead THRIVE in today’s modern retail marketplace, it’s first important to understand who the boss is… which is the consumer. Collecting, understanding, and incorporating consumer data is just one way to help ignite your business in 2017, with many others that will help you stand out in a crowded consumer market. Learn ways to strengthen customer loyalty, increase business productivity, gain new consumers, identify the right products for your store and more. Come prepared to step outside your comfort zone… and be prepared to leave this presentation with the comfort you need to kick-start stronger retail success in 2017.

Reyhle’s concurrent session on December 1, Red Carpet Customer Service, will share must-know tips on how to greet customers, keep them engaged, and close sales the “red carpet way.”

We hope you join us to learn about small business marketing from the best of the best, Nicole Leinbach Reyhle. Don’t forget to register by October 28 to receive the early bird rates!

For more information, including sessions and how to register, visit our New-Media Marketing Bootcamp page found under our website menu.